Black Friday
Thanksgiving, the day after.
Around 8AM and this Starbucks is getting busy. It seems absurd to me that you’d attempt to go out today, especially to do shopping.
If you’ve viewed television lately, commercials that focus upon “the holidays,” a period of 3.5 weeks between Thanksgiving and Christmas, are presented one after the other. The story lines of these sales pitches are extreme, improbable, even crudely weird — all compete to trigger us to consume more. The tactic apparently is effective. Companies continue to spend marketing budgets on such adverts.
Starbucks is now visibly filled with patrons, anticipating the deals as well as the happiness they’ve been promised. Today is called, – Black Friday.
To quote Nietzsche, “The wasteland grows: woe to whomever conceals wastelands!” – Thus Spoke Zarathustra
Today is a fine day to begin a new book…
The Self-Overcoming of Nihilism by Nishitani Keiji sounds about right!
